Financial Services and Small Businesses - US - October 2015
Financial Services and Small Businesses - US - October 2015

"The small business segment is changing rapidly, as an increasing percentage of small businesses are owned by women and minorities."

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Executive Summary

Market

Market

Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.

The Market – What You Need to Know
Market Size
Market Segmentation
Market Factors
Key Players – What You Need to Know
What’s Working?
What’s Struggling?
What’s Next?

Consumer

Consumer

Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

The Consumer – What You Need to Know
Characteristics of Small Businesses
Business Banking Services Used
Factors in Choosing a Bank
Mobile/Online Business Banking Usage
Essential Banking Services
Reasons for Not Using Online or Mobile Banking
Business Banking Behavior
Business Funding Sources
Attitudes toward Business Banking
Snapshot of Millennial-owned Small Businesses

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Data Sources and Abbreviations
Appendix – The Consumer