Airlines - UK - September 2015
Airlines - UK - September 2015

“Judging by the increase in aircraft orders over the past year, airlines are confident about the future of the market. However, they also realise that there will be some intense competition for customer acquisition in the form of price wars and customisable flight experiences. As a result, consumer data and mobile technology will play a key role in offering a stand-out service”

– Fergal McGivney, Travel and Technology Analyst

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Executive Summary
Issues and Insights

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.

The Market – What You Need To Know
Market Size and Forecast
Segment Performance
Market Drivers
Market Share

Consumer

Consumer

Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.

The Consumer – What You Need To Know
Types of Flight Taken
Flight Destinations
Types of Airlines Flown With
Flight Bookings
Flight Bookings via Airlines
Flight Bookings via Travel Agents
Data Sharing Attitudes
Attitudes towards Flight Services

Brand/Company

Brand/Company

Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.

Key Players – What You Need To Know
Launch Activity and Innovation
Brand Research

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

CHAID Analysis – Attitudes towards Flight Services
Appendix – Data Sources, Abbreviations and Supporting Information