“Security and trust issues are the dominant factors in the minds of consumers at present and override the convenience benefits of contactless cards and mobile banking. This is likely to change in the near future as these concerns dissipate with the introduction of superior security features.”
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Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered. Market
Market
Mintel provides a range of market information across categories including: forecasting and share information
Market Drivers
Consumer
Consumer
Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.
The Consumer – Payment Methods Used
The Consumer – Reasons for Not Using Contactless Cards
The Consumer – Payment Actions
The Consumer – Interest in Mobile Payment Offerings
The Consumer – Theft and Fraud Activity
The Consumer – Price Display Preference
The Consumer – Attitudes towards Payments
The Consumer – Payment Preferences and Chinese Canadians
The Consumer – Target Groups
Brand/Company
Brand/Company
Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.
Products and Innovations
Brand Communication and Promotion
Data
Data
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix – The Consumer – Payment Methods Used
Appendix – The Consumer – Usage of Contactless Cards
Appendix – The Consumer – Payment Actions
Appendix – The Consumer – Interest in Mobile Phone Payment Offerings
Appendix – The Consumer – Theft and Fraud Activity
Appendix – The Consumer – Price Display Preference
Appendix – The Consumer – Attitudes towards Payments
Appendix – The Consumer – Payment Preferences and Chinese Canadians
Appendix – The Consumer – Target Groups
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Overcoming lack of trust is key to increasing mobile banking adoption
