Tea and Coffee - Canada - September 2014
Tea and Coffee - Canada - September 2014

“Appealing to older coffee drinkers, for example via pods/capsules which use intense roasts, could help to tap into this flavour interest in a more targeted manner.”

– Andrew Zmijak , Consumer Behaviour Research Analyst

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Executive Summary
Insights and Issues
Trend Application

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information

Market Drivers
Strengths and Weaknesses
Market Size and Forecast
Market Segmentation and Share

Consumer

Consumer

Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.

The Consumer – Usage of Tea, Coffee and Hot Chocolate
The Consumer – Frequency of Drinking Tea, Coffee and Hot Chocolate
The Consumer – Choice Factors
The Consumer – Locations for Consumption
The Consumer – Ownership of and Attitudes towards Single-Serve Machines
The Consumer – Attitudes towards Coffee
The Consumer – Attitudes towards Tea
The Consumer – Hot Beverages and Chinese Canadians
The Consumer – Target Groups

Brand/Company

Brand/Company

Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.

Who’s Innovating?
Companies and Products
Brand Research and Social media – Coffee

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Market Size and Forecast
Appendix – Market Segmentation and Share
Appendix – Brand Research and Social media
Appendix – The Consumer – Usage and Frequency of Drinking Tea, Coffee and Hot Chocolate
Appendix – The Consumer – Choice Factors
Appendix – The Consumer – Locations for Consumption
Appendix – Consumer – Ownership of and Attitudes towards Single-Serve Machines
Appendix – The Consumer – Attitudes towards Coffee
Appendix – The Consumer – Attitudes towards Tea
Appendix – The Consumer – Hot Beverages and Chinese Canadians
Appendix – The Consumer – Target Groups