“Greater clarity in their policies, an easy application process, hassle-free payouts to beneficiaries and more disclosure around the compensation model of insurance agents are all steps that the industry could work on to increase trust levels.”
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Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Introduction
Executive Summary
Issues and Insights
Trend Application
Market
Market
Mintel provides a range of market information across categories including: forecasting and share information
Market Drivers
Strengths and Weaknesses
Market Size and Forecast
Consumer
Consumer
Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.
The Consumer – Ownership of Life Insurance
The Consumer – Choice of Provider of Life Insurance
The Consumer – Purchase Triggers for Life Insurance
The Consumer – Factors Considered When Buying Life Insurance
The Consumer – Attitudes towards Life Insurance
The Consumer – Life Insurance and Chinese Canadians
The Consumer – Target Groups
Brand/Company
Brand/Company
Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.
Who’s Innovating?
Companies and Products
Brand Communication and Promotion
Data
Data
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix – Market Size and Forecast
Appendix – The Consumer – Ownership of Life Insurance
Appendix – The Consumer – Choice of Provider of Life Insurance
Appendix – The Consumer – Purchase Triggers for Life Insurance
Appendix – The Consumer – Factors Considered when Buying Life Insurance
Appendix – The Consumer – Attitudes towards Life Insurance
Appendix – The Consumer – Life Insurance and Chinese Canadians
Appendix – The Consumer – Target Groups
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Using life insurance for tax and estate planning
