Yogurt and Yogurt Drinks - Canada - August 2014
Yogurt and Yogurt Drinks - Canada - August 2014

“One in five yogurt buyers currently consume yogurt or yogurt drinks on the go to work/school. Further introductions of pouches, tubes and spill-proof packaging could boost usage on these occasions by appealing to children and adults alike.”

- Andrew Zmijak, Research Analyst, Consumer Behaviour

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Executive Summary
Issues and Insights
Trend Application

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information

Market Drivers
Strengths and Weaknesses
Market Size and Forecast

Consumer

Consumer

Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.

The Consumer – Purchase of Yogurt and Yogurt Drinks
The Consumer – Occasions for Usage
The Consumer – Choice Factors
The Consumer – Perceptions of Yogurt and Yogurt Drinks
The Consumer – Attitudes Towards Yogurt and Yogurt Drinks
The Consumer – Yogurt and Yogurt Drinks and Chinese Canadians
The Consumer – Target Groups

Brand/Company

Brand/Company

Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.

Who’s Innovating?
Market Segmentation and Share
Companies and Products
Brand Research and Social Media

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Market Size and Forecast
Appendix – Who’s Innovating?
Appendix – Brand Research and Social Media
Appendix – The Consumer – Purchase of Yogurt and Yogurt Drinks
Appendix – The Consumer – Occasions for Usage
Appendix – The Consumer – Choice Factors
Appendix – The Consumer – Perceptions of Yogurt and Yogurt Drinks
Appendix – The Consumer – Attitudes Towards Yogurt and Yogurt Drinks
Appendix – Yogurts and Yogurt Drinks and Chinese Canadians
Appendix – The Consumer – Target Groups