Healthy Lifestyles - Canada - July 2014
Healthy Lifestyles - Canada - July 2014

“Providing incentives like free gym trials, online tools/apps, more affordable options for wearable tech and athletic gear, and increased well-being education could be avenues for both companies and health organizations which are looking to appeal to less affluent Canadians who would like to lead a healthier lifestyle.”

- Jason Praw, Senior Lifestyle Analyst

This report looks at the following issues:

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Introduction
Executive Summary
Issues and Insights
Trend Application

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information

Demographic Overview

Consumer

Consumer

Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.

The Consumer – Canadians’ Personal Health Rating
The Consumer – Important Factors for a Healthy Lifestyle
The Consumer – Barriers to Being Healthier
The Consumer – Frequency of Health Related Activities
The Consumer – Wearable Tech and App Usage
The Consumer – Attitudes Towards Healthy Lifestyles
The Consumer – Healthy Lifestyles and Chinese Canadians
The Consumer – Target Groups

Brand/Company

Brand/Company

Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.

Who’s Innovating?
Canadian Fitness Campaigns & Advertising

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – The Consumer – Personal Health Rating
Appendix – The Consumer – Barriers to Being Healthier
Appendix – The Consumer – Frequency of Health Related Activities
Appendix – The Consumer – Factors Important For a Healthy Lifestyle
Appendix – The Consumer – Wearable Tech and App Usage
Appendix – The Consumer – Attitudes Towards Healthy Lifestyles
Appendix – The Consumer – Healthy Lifestyles and Chinese Canadians
Appendix – The Consumer – Target Groups