Healthy Eating Trends - Brazil - November 2014
Healthy Eating Trends - Brazil - November 2014

“There are opportunities to improve the positioning of healthy products. It could be very broad, if targeted at young people, but it could also serve a niche, such as for diet products. For functional products, it is important to highlight the promised benefits so that consumers can identify the suitable products accordingly.”

– Naira Sato, Senior Analyst

more
Report Price:
£2958.60
|
$3995.00
|
€3329.61
Download:

Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Executive Summary

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.

Issues and Insights

Consumer

Consumer

Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.

Trend Application
The Consumer – Frequency of Eating Healthy Products/Foods
The Consumer – Occasions of Eating Healthy Products/Foods
The Consumer – Attitudes and Behaviors toward Healthy Food/Products
The Consumer – Attitudes toward Healthy Food/Products
The Consumer – Attitudes toward Grains

Brand/Company

Brand/Company

Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.

Who is Innovating?

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Frequency of Eating Healthy Food/Products
Appendix – Occasions of Eating Healthy Food/Products
Appendix – Attitudes and Behaviors toward Healthy Food/Products
Appendix – Attitudes toward Healthy Food/Products
Appendix – Attitudes toward Grains