E-Commerce - Spain - July 2014
E-Commerce - Spain - July 2014

Mintel commissioned extensive consumer research in the UK, Germany, France, Italy and Spain.

In each of these markets, we asked a representative sample of internet users:

Which devices (laptop/desktop, tablet or smartphone) respondents had used to buy products online in the last 12 months, and whether they used them at home or out of the home;
Which product categories respondents had bought online in the last 12 months, and ...
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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Executive Summary

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.

The Market Environment
Market Size and Forecast

Consumer

Consumer

Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.

The Consumer – Shopping Online by Device Used
The Consumer – What They Buy Online
The Consumer – What Would Improve Online Shopping

Brand/Company

Brand/Company

Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.

Leading Online Retailers
Leading Online Retailers: Market Shares
Amazon Europe
Carrefour
eBay Inc.
El Corte Inglés
Fnac
La Redoute
Media-Saturn Group (Media Markt/Saturn/Redcoon)
Otto Group (Multichannel Retail)
Rakuten Ichiba
vente-privee.com
Zalando

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Broader Market Environment
Appendix – The Consumer – Spain