“Although the appetite to save is clearly evident among Irish consumers, there are practical and motivational barriers to increased savings behaviour by consumers. Some simply cannot afford to save, while others have little option but to prioritise personal debt reduction. Furthermore, with increased taxation on interest earned, alongside interest rates that are close to all-time lows, there is very little financial incentive for Irish consumers (and NI consumers, in particular ...
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Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered. Market
Market
Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.
Market Overview
Market Size and Forecast
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Competitive Context
Consumer
Consumer
Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.
The Consumer – Value of Savings
The Consumer – Savings Behaviour
The Consumer – Current and Intended Ownership
The Consumer – Reasons for Saving
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Data
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Appendix
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What level of savings do Irish consumers have?
