CONSUMER CHARTS
Generate charts on consumer behaviour in:
Italy, Germany, France, Spain & Poland
Italy, Germany, France, Spain & Poland
INSIGHTS & UPDATES
OUR RESEARCH METHODOLOGY
“With smartphone penetration rising quickly through the late majority, brand spend on mobile ads and consumer spend on mobile shopping will both see radical growth."
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OverviewOverview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered. MarketMarket
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Sales Data
Market Drivers
ConsumerConsumer
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
Attitudes toward Mobile Ads
Reach of and Response to Mobile Ads
Online and Mobile Research
Frequency of Online and Mobile Shopping
The Frequent Shopper
Impact of Race and Hispanic Origin
Brand/CompanyBrand/Company
Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.
Leading Companies
Marketing Strategies
Innovations and Innovators
DataData
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix – Other Useful Tables
Appendix – Trade Associations
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