“Healthy eating in America is not only a hot topic in the industry, it is also a source of growth (or growing pains) for many foodservice operators. Consumers are now highly knowledgeable about what types of foods they should be consuming, and which ones would best benefit their bodies. Along with that amount of knowledge comes extreme scrutiny on the restaurant industry that has to combat the “unhealthy” reputation. In ...
Download:
Search within report
Searching...
Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered. Market
Market
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Market Drivers
Competitive Context – In-Home Healthy Eating
Consumer
Consumer
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
How Consumers Define Health in Restaurants
Healthy Eating Habits at Restaurants
Consumer Data – Overview
Consumer Data – By Gender
Consumer Data – By Income
Consumer Data – By Race
Consumer Data – By Hispanics
Consumer Data – By Generation
Consumer Data – By Parents
Consumer Data – By Health Consciousness
Brand/Company
Brand/Company
Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.
Innovations and Innovators
Marketing Strategies
Social Media – Healthy Dining Trends
Data
Data
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Menu Analysis
Appendix – Data by Gender
Appendix – Data by Income
Appendix – Data by Hispanics
Appendix – Data by Generation
Appendix – Data by Parents
Appendix – Social Media
Appendix – Trade Associations
26th March 2015
“The definition of health is changing. While consumers still count calories, there has been a shift in importance to healthier food preparations, organic ingredients, as well as protein. Operators who are looking for more traffic through their doors may want to consider marketing products that are high-protein, or develop new ... 
10th November 2014
“Convenience stores, also known as c-stores, are struggling to break consumers’ perceptions of their brand when it comes to healthful selections. Traditional c-store foods like hot dogs and taquitos are still in demand, but customers are requesting more variety on c-store menus, especially in regards to health. As more adults ...
|
Can restaurants overcome the “unhealthy” stigma?
