“Suncare brands are challenged to overcome the seasonal usage habits and price-driven mentality of category shoppers. Nonetheless, consumers are demanding convenience, performance, and natural ingredients from their sun protection products, creating opportunities for brands to increase usage and boost sales.”
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Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered. Market
Market
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Market Size and Forecast
Market Drivers
Retail Channels
Consumer
Consumer
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
Use of Sun Protection Products
Use of Tanning Products and Sunless Tanners
Brand Usage
Sunscreen Purchase Influencers
Usage Behavior
Interest in New Products
Parents’ Usage of and Attitudes toward Sun Protection
Attitudes toward Tanning and Safety of Sun Protection Products
Race and Hispanic Origin
Brand/Company
Brand/Company
Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.
Leading Companies
Innovations and Innovators
Marketing Strategies
Data
Data
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix – Other Useful Consumer Tables
Appendix – Information Resources Inc. Builders Panel Data Definitions
Appendix – Trade Associations
20th August 2015
“Recent backlash over faulty sunscreen products from The Honest Company damaged the brands reputation and shed light on the importance of natural products still delivering functionality and living up to claims, particularly in a highly competitive environment.” 
11th June 2015
“As sales in sun protection and sunless tanners struggle, brands stand to gain by promoting products that encourage more frequent use and reapplication.”
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Sun protection and sunless tanner sales are slowing
