“Cheese remains a popular food for its versatility, nutritional benefits, and variety of flavors and formats. While the general category trend is toward natural cheeses, and consumers still have concerns about the nutritional value of processed cheese, they still are eating it and sales have not suffered terribly.”
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Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered. Market
Market
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Market Size and Forecast
Market Drivers
Competitive Context
Segment Performance
Retail Channels
Consumer
Consumer
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
Social Media
Personal Cheese Consumption
Reasons for Buying Cheese
Cheese — Related Behaviors
Important Factors When Purchasing Natural Cheese
Attitudes toward Natural Cheese
Race and Hispanic Origin
Consumer Segmentation
Brand/Company
Brand/Company
Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.
Leading Companies
Brand Share – Natural Cheese
Brand Share – Processed Cheese
Brand Share – Cream Cheese/Cream Cheese Spreads
Innovations and Innovators
Data
Data
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix – Other Useful Consumer Tables
Appendix – Social Media
Appendix – Information Resources Inc. Builders Panel Data Definitions
Appendix – Trade Associations
29th June 2015
“Consumers agree dairy-free cheeses are appropriate for all consumers, regardless of reason for eating. Gourmet dairy-free cheese producer, Kite Hill, is one brand developing products for plant-based dieters and meat-eaters alike.” 
27th February 2015
“A cheese aging facility in an underground tunnel in Brooklyn brings unique, local cheese exclusively to New York Whole Foods Markets.”
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What are consumer perceptions of processed cheese?
