Families Dining Out - US - September 2014
Families Dining Out - US - September 2014

“Families want significant value for their money when they dine out together. However, this does not just encompass a low price to feed a crowd. As parents, and kids alike, begin adapting healthier eating habits, some restaurants are not filling the bill. In-home meals are not only perceived as cheaper, but parents can often control the portions and what ingredients are used. Restaurants will have to show consumers how their ...

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Scope and Themes
Executive Summary
Issues and Insights

Market

Market

Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.

Trend Application
Market Drivers

Consumer

Consumer

Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

Consumer Data – Overview
Consumer Data – By Gender
Consumer Data – By Income
Consumer Data – By Race
Consumer Data – By Hispanic/Non-Hispanic
Consumer Data – By Generation
Consumer Data – By Parents

Brand/Company

Brand/Company

Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.

Innovations and Innovators
Competitive Context
Marketing Strategies

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Kids’ Meal Analysis
Appendix – Kids’ Meals Data
Appendix – Data by Gender
Appendix – Data by Income
Appendix – Data by Race
Appendix – Data by Hispanics
Appendix – Data by Generation
Appendix – Data by Parents
Appendix – Trade Associations