Tea and Other Hot Drinks - UK - July 2014
Tea and Other Hot Drinks - UK - July 2014

“Higher-caffeine teas could help brands increase usage by positioning the drink as an energy-boosting alternative to coffee while in hot chocolate, new formats would provide a platform for trading drinkers up.”

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Executive Summary
Issues and Insights
Trend Application

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.

Market Drivers
Strengths and Weaknesses
Market Size and Forecast
Segment Performance
Channels to Market

Consumer

Consumer

Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.

The Consumer – Frequency of Usage
The Consumer – Factors Considered when Buying Tea
The Consumer – Attitudes Towards Tea
The Consumer – Attitudes Towards Teabags
The Consumer – Attitudes Towards Hot Chocolate and Hot Malted Drinks

Brand/Company

Brand/Company

Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.

Who’s Innovating?
Market Share
Companies and Products
Brand Communication and Promotion

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Market Size and Forecast
Appendix – The Consumer – Frequency of Usage
Appendix – The Consumer – Factors Considered when Buying Tea
Appendix – The Consumer – Attitudes Towards Tea
Appendix – The Consumer – Attitudes Towards Teabags
Appendix – The Consumer – Attitudes Towards Hot Chocolate and Hot Malted Drinks