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OUR RESEARCH METHODOLOGY
“The notable interest from the younger generation in packaging that helps them with portioning products indicates that this is seen as a useful added-value feature for packaging. It can also boost products’ green credentials through helping to combat food waste. Such features could also be positioned as an easy way for consumers to manage their portion sizes to capitalise on the large numbers of dieters in the UK.”
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OverviewOverview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered. MarketMarket
Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.
Market Drivers
Strengths and Weaknesses
ConsumerConsumer
Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.
The Consumer – Important Qualities for Food Packaging
The Consumer – Attributes Associated with Different Types of Food Packaging
The Consumer – Attitudes Towards Food Packaging
The Consumer – Attitudes Towards the Labelling and Design of Food Packaging
Brand/CompanyBrand/Company
Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.
Retailers’ and Manufacturers’ Green Initiatives
Who’s Innovating?
DataData
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix – The Consumer – Important Qualities for Food Packaging
Appendix – The Consumer – Attributes Associated with Different Types of Packaging
Appendix – The Consumer – Attitudes Towards Food Packaging
Appendix – The Consumer – Attitudes Towards the Labelling and Design of Food Packaging
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