“Despite the economic gloom that has shrouded consumers in the last five years we have seen significant demand for coffee machines and food mixers. People’s love affair with good coffee stemmed from enjoying their coffee shop experiences and now they want to create coffee shop quality at home. And, what may have begun as a response to a rising need to be thriftier with the food budget has become ...
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Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Introduction
Executive Summary
Issues in the Market
Trend Application
Market
Market
Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.
Internal Market Environment
Broader Market Environment
Competitive Context
Strengths and Weaknesses
Market Size and Forecast
Consumer
Consumer
Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.
The Consumer – Ownership and Purchasing
The Consumer – What They Spent on Small Kitchen Appliances
The Consumer – What is Important When Buying Small Kitchen Appliances?
The Consumer – Important Features for Toasters
The Consumer – Important Features for Coffee Makers
Brand/Company
Brand/Company
Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.
Who’s Innovating?
Companies and Products
Channels of Distribution
Brand Communication and Promotion
Data
Data
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix – Small Kitchen Appliances Forecast
Appendix – The Consumer – Ownership of Small Kitchen Appliances
Appendix – The Consumer – Purchases of Small Kitchen Appliances
Appendix – The Consumer – What They Spent on Small Kitchen Appliances
Appendix – The Consumer – Factors Considered Important When Selecting Small Kitchen Appliances
Appendix – The Consumer – Features Wanted for Toasters
Appendix – The Consumer – Features Wanted For Coffee Makers
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Will the trend for café-quality coffee at home continue to drive demand for coffee makers?
