Electrical Goods Retailing - UK - February 2013
Electrical Goods Retailing - UK - February 2013

“Apple stores have raised consumer expectations and provide a model – a Platonic ideal, perhaps – for the retailing of electricals. Retail experience – from store appearance and quality of service to merchandising of product – is arguably more important than ever: if consumers want pure functionality, they can shop online. Bricks and mortar stores must offer an element of branding and aspiration bundled up into a quality experience that provides a genuine complement ...

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Introduction
Executive Summary

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.

Issues in the Market
Trend Application
The Market Environment
Market Size, Forecast and Segmentation
Retail Sector Size
Strengths and Weaknesses
The Consumer – Where They Shop

Consumer

Consumer

Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.

The Consumer – Customer Profile Comparisons
The Consumer – What They Buy
The Consumer – How They Shop For Small Electrical Goods
The Consumer – How They Shop For Large Electrical Goods
The Consumer – Attitudes Towards Shopping for Electrical Goods
The Consumer – Target Groups
Retail Product Mix

Brand/Company

Brand/Company

Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.

Who’s Innovating
Channels of Distribution
Space Allocation Summary
The Specialist Retailers – Financials and Outlets
The Non-Specialist Retailers – Financials and Profiles
Market Shares
Online and Social Media
Advertising and Promotion
Brand Research
Apple Retail UK
Dixons Retail
Euronics International
Maplin Electronics Ltd

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Brand Research
Appendix – The Consumer – What They Buy
Appendix – The Consumer – Where They Shop
Appendix – The Consumer – How They Shop for Large Electrical Goods
Appendix – The Consumer – How They Shop for Small Electrical Goods
Appendix – The Consumer – Attitudes towards Shopping for Electrical Goods
Appendix – The Consumer – Target Groups