Holiday Shopping - US - July 2013
Holiday Shopping - US - July 2013

“Christmas, Hanukkah, and Kwanzaa sales represent 73% of total holiday expenditures. Mass merchandisers and department stores are the retail channels most frequently used for holiday purchases, particularly among blacks and Hispanics. Layaway payment options are experiencing a surge in popularity for these groups, as well as for Millennials. Millennial shoppers, the most avid holiday spenders and celebrators, continue to be financially vulnerable, despite improving macroeconomic conditions. Price sensitivity persists, and ...

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Scope and Themes
Executive Summary
Issues and Insights
Trend Applications

Market

Market

Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.

Anticipated Market Expenditures
Market Drivers
Segment Performance—Holiday Spending by Occasion

Consumer

Consumer

Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

Holiday Shopping Activities, Purchases, and Retailers
Strategies for Dealing with the Additional Expenses of Holiday Shopping
Attitudes Toward Money-Saving Strategies
Buying Big-Ticket Items on Holidays
Innovations Sought in the Holiday Shopping Experience
Social Media Engagement in Holiday Shopping
Holiday Shopping In-Store and Online Promotions
Impact of Race and Hispanic Origin
Cluster Analysis

Brand/Company

Brand/Company

Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.

Innovations and Innovators
Marketing Strategies

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Other Useful Consumer Tables
Appendix – Trade Associations