Girls' Lifestyles - UK - July 2012
Girls' Lifestyles - UK - July 2012

“Today’s girls are highly engaged with social media, with the mobile channel reinforcing their habits. As examples of children using technology creatively or to promote social causes are becoming more frequent, perhaps parents should employ a ‘can’t beat them, join them’ mentality, fostering connections with their offspring, rather than telling them off for spending too much time in front of one screen or another.”

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Introduction
Executive Summary
Future Opportunities

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.

Issues in the Market
Demographic Overview

Consumer

Consumer

Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.

Online Activities and Habits
Pocket Money
Leisure Habits
Snacking Habits
Technology Use
Attitudes Towards Appearance
Future Aspirations
Girls’ Typologies

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Online Activities and Habits
Appendix – Pocket Money
Appendix – Leisure Habits
Appendix – Snacking Habits
Appendix – Technology Use
Appendix – Attitudes Towards Appearance
Appendix – Future Aspirations
Appendix – Girls’ Typologies