Lifestyles of the Over-55s - UK - April 2012
Lifestyles of the Over-55s - UK - April 2012

“Today’s over-55s feel relatively sheltered from the economic turmoil as high home and asset ownership as well as absence of dependents afford more financial freedom. The over-55 consumers don’t mind paying a premium price for products of genuine quality. However brands’ marketing strategies need to be more inclusive of this demographic, as 2.3 million adults aged 55+ feel that companies and stores don’t cater to the ...

more
Report Price:
£1995.00
|
$2693.85
|
€2245.17
Download:

Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Executive Summary
Future Opportunities

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.

Market Trends

Consumer

Consumer

Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.

Demographic Overview
Reasons for Retiring
Future Plans
Current Financial Situation
Technology Use and Internet Activities
Changes in Spending Habits
Attitudes Towards Shopping
Over-55s Typologies

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Reasons for Retiring
Appendix – Future Plans
Appendix – Current Financial Situation
Appendix – Changes in Spending Habits
Appendix – Attitudes Towards Shopping
Appendix – Over-55s Typologies