Pet Food and Supplies - UK - March 2012
Pet Food and Supplies - UK - March 2012

“Children have a major influence on the pet food market, and can be an important source of ‘pester power’ therefore it is vital for brands to engage directly with families to maximise their potential.”

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Introduction
Executive Summary
Future Opportunities

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.

Issues in the Market
Internal Market Environment
Broader Market Environment
Strengths and Weaknesses
Market Size and Forecast
Segment Performance
Channels of Distribution

Consumer

Consumer

Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.

Usage Trends in Cat and Dog Food
Consumer – Important Factors When Buying Pet Food
Consumer – Attitudes towards Pets’ Diet and Lifestyle
Consumer Enthusiasm for Buying Pet Care Products
Consumer – Target Groups

Brand/Company

Brand/Company

Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.

Who’s Innovating?
Market Share
Companies and Products
Brand Communication and Promotion

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Internal Market Environment
Appendix – Market Size and Forecast
Appendix – Brand Communication and Promotion
Appendix – Channels of Distribution
Appendix – Usage Trends in Cat and Dog Foods
Appendix – Important Factors when Buying Pet Food
Appendix – Attitudes Towards Pets’ Diet and Lifestyle
Appendix – Consumer Purchasing of Pet Care Products
Appendix – Consumer Target Groups