Shopping for Plus Size Teens' and Women's Clothing - US - November 2012
Shopping for Plus Size Teens' and Women's Clothing - US - November 2012

“The plus size teens’ and women’s clothing market will continue to be a significant part of the overall clothing market, due to the sheer number of obese and overweight women and teenage girls. However, there are fewer choices for clothing in this category compared to those in standard sizes, which often discourages women and teens from shopping for clothing in this category more often. Furthermore, health and fitness initiatives ...

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Executive Summary
Issues in the Market
Trend Application

Market

Market

Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.

Insights and Opportunities
Market Drivers

Consumer

Consumer

Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

Women’s Clothing Purchases
Reasons for Not Buying Plus Size Clothing
Retailers Shopped for Plus Size Clothing
Amount Spent on Clothing
Attitudes Toward the Selection of Clothes Available at Clothing Retailers
Clothing Items Purchased
Incidence of Normally Buying or Recently Started Buying Plus Size Clothing
Preference for Specialist Plus Size Stores vs. Mainstream Stores with Plus Size Ranges
Attitudes Toward Shopping for Clothing
Importance of Various Clothing and Retailer Attributes When Shopping For Clothing
Attributes of Product Selection at Retailers
Plus Size Teens’ Attitudes and Shopping
Impact of Race/Hispanic Origin
Key Driver Analysis
Correspondence Analysis
Custom Groups

Brand/Company

Brand/Company

Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.

Retailer Overview
Innovations and Innovators
Marketing Strategies

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix—Other Useful Consumer
Appendix—Trade Associations