Lawn and Garden Products - US - May 2012
Lawn and Garden Products - US - May 2012

The market for lawn and garden products is in a state of post-recession recovery, and is forecast to reach $45.1 billion in the U.S. by 2016—a 20% increase over 2011. Lawn and garden product sales are impacted by a variety of economic and social factors including: the U.S. housing market and increasing rates of urbanization, and Americans’ interest in healthy eating initiatives. Demographic factors such as ...

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Scope and Themes
Executive Summary
Insights and Opportunities
Inspire Insights

Market

Market

Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.

Issues in the Market
Market Size and Forecast
Market Drivers
Competitive Context
Segment Performance
Segment Performance—Gardening Products
Segment Performance—Lawn Products

Consumer

Consumer

Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

Types of Outdoor Space
Items Grown in Outdoor Spaces
Lawn and Garden Product Purchases
Lawn Care and Gardening Activities
Household Participants in Lawn Care and Gardening
Impact of Race and Hispanic Origin
Cluster Analysis

Brand/Company

Brand/Company

Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.

Retailer Overview
Innovations and Innovators
Marketing Strategies

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix—Other Useful Consumer Tables
Appendix—Trade Associations