“With consumers continuing to cut back on areas of secondary expenditure, the lunch market is more vulnerable than dinner occasions which benefit from associations with ‘experience’ and leisure. As such caterers have to balance the contrasting demands of employers looking to cut costs and reduce risks with the need to innovate to keep up with the high street and offer employees a dynamic and appealing offer.”
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Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Introduction
Executive Summary
Issues in the Market
Trend Application
Market
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Who’s Innovating?
Market Size and Forecast
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Consumer
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Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.
Workday Lunch Purchasing Habits
Workday Lunch Habits
Lunch Menu Enticements
Lunchtime Targeting Opportunities
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Brand/Company
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Appendix – Market Size and Forecast
Appendix – Venues Visited for Lunch
Appendix – Out-of-home Meal Occasions for Ready-to-eat Food/Drink
Appendix – Factors Influencing Where People Buy Lunch
Appendix – How Have Out-of-home Lunch Habits Changed?
Appendix – Workday Lunch Habits
Appendix – Lunch Menu Enticements
Appendix – Lunchtime Targeting Opportunities
8th April 2013
“Street food, with its focus on fresh, varied and convenience-driven products, should help lunchtime operators reinvigorate frugal consumers’ willingness to spend and provide opportunities to boost trade in alternate day parts such as breakfast.” 
20th March 2013
“The British food industry looks to have benefited from the scare as British, local and regional origin are seen as more important than before.” |
What can the B&I caterers do to position their offering as having added value?
