“The hassle involved with queuing is a key disincentive to drinking out of home, as 68% of adults who drink out of home agree that queuing is the most frustrating thing about drinking in pubs and bars. This could be remedied by introducing more table-service zones and faster payment methods to speed up service.”
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Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Introduction
Executive Summary
Market
Market
Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.
Issues in the Market
Future Opportunities
Market Environment
Competitive Context – Drinking Outdoors
Strengths and Weaknesses
Market Size and Forecast
Consumer
Consumer
Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.
Consumer – Usage Trends in Out-of-Home Drinking
Consumer – Occasions for Drinking Out of Home
Consumer – Types of Alcoholic Drink Used
Consumer – Attitudes Towards Drinking Out of Home
Consumer – Further Attitudes towards Drinking Out of Home
Consumer – Target Groups
Data
Data
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix – Market Environment
Appendix – Competitive Context
Appendix – Market Size and Forecast
Appendix – Consumer Usage Trends in Out-of-home Drinking
Appendix – Occasions for Drinking Out of Home
Appendix – Consumer – Types of Alcoholic Drink Used
Appendix – Consumer – Attitudes towards Drinking Out of Home
Appendix – Consumer – Further Attitudes Towards Drinking Out of Home
Appendix – Consumer – Target groups
29th April 2013
“With rising prices of standard strength beers, there is now a considerable opportunity for lower-alcohol beers to thrive, enabling consumers to buy beers at a lower price point and on occasions when stronger beers may not be suitable or desirable.” |
How can the on-trade encourage more custom from in-home drinkers?
