“The dynamic pricing model is one which could transfer well to cinema, since the planning and cash flow advantages of encouraging early booking to operators are clear.”
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Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Introduction
Executive Summary
Issues in the Market
Future Opportunities
Market
Market
Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.
Internal Market Environment
Broader Market Environment
Competitive Context
Market Size and Forecast
Segment Performance
Consumer
Consumer
Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.
Cinema Visiting Frequency
Cinema Visiting and Booking Behaviour
Attitudes Towards Cinema
CHAID Analysis
Interest in Potential Improvements or Innovations
Cinema Targeting Opportunities
Brand/Company
Brand/Company
Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.
Who’s Innovating?
Market Share
Companies and Products
Brand Communication and Promotion
Data
Data
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix – Brand Communication and Promotion
Appendix – Market Size and Forecast
Appendix – Cinema Visiting Frequency
Appendix – Cinema Visiting and Booking Behaviour
Appendix – Attitudes Towards Cinema
Appendix – Attitudes Towards Potential Improvements or Innovations
Appendix – Cinema Targeting Opportunities
18th June 2013
"In the past five years, UK cinema market leader Cineworld’s retail spend has remained virtually unchanged, which means that in real terms it has contracted." 
13th September 2012
“Cinema operators are compensating for lower admission volumes by increasing prices – but how much more will the movie-going consumer stand?”
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What can cinema operators learn from other leisure markets?
