“Less than one in ten (8%) men struggle to find clothing which is both fashionable and flatters their figure, compared with almost three in ten (28%) women. There has been a strong focus within the fashion market on the importance for women to dressing in a way that suits their body shape. There is scope for fashion brands to heighten awareness amongst men about how getting the right fit and ...
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Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Introduction
Executive Summary
Issues in the Market
Market
Market
Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.
Future Opportunities
Market Environment
Strength and Weaknesses in the Market
Market Size and Forecast
Consumer
Consumer
Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.
Consumer – Attitudes Towards Personal Appearance, by Lifestage
Men’s Attitudes Towards Shopping for Clothes, by Lifestage
What Men Buy, by Lifestage
The Consumer – Men’s Spending Priorities
The Consumer – Where Do Men Buy Clothes?
The Consumer – How Often do Men Buy Clothes?
The Consumer – Men’s Attitudes Towards What They Wear
The Consumer – Men’s Attitudes Towards Shopping for Clothes
Brand/Company
Brand/Company
Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.
Who’s Innovating?
Brand Research
Data
Data
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix – Brand Research
Appendix – The Consumer – Men’s Spending Priorities
Appendix – The Consumer – How Often do Men buy Clothes?
Appendix – The Consumer – Where do Men buy Clothes?
Appendix – The Consumer – Men’s Attitudes Towards What they Wear
Appendix – The Consumer – Men’s Attitudes Towards Shopping for Clothes
20th December 2012
“The menswear market is underserviced compared to the womenswear market, with few specialist male clothing retailers. Men are more optimistic about their financial situation than women and while clothing is less of a priority for them they are still purchasing new clothes. This creates opportunity for further growth in the ...
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Is menswear getting more attention within the fashion arena?
