“Brands remain the most widely used type of product (89%) and outperformed the own-labels in terms of sales in 2011. However, consumer sentiment indicates that brands may in fact be most at risk in 2012 with own-labels well placed to benefit from a growing pool of users.”
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Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Introduction
Executive Summary
Future Opportunities
Market
Market
Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.
Issues in the Market
Internal Market Environment
Broader Market Environment
Private Labels and Shopping Habits
Market Size and Forecast
Brands vs Private Label by Category
Consumer
Consumer
Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.
Consumer – Usage of Food and Non-alcoholic Drinks
Consumer – Usage of Alcoholic Drinks
Consumer – Expected Changes in Purchasing
Consumer – Attitudes towards Private Label Food and Non-alcoholic Drink
Consumer – Attitudes towards Private Label Alcoholic Drink
Consumer – Image of Private Label and Branded Products
Consumer – Target Groups
Brand/Company
Brand/Company
Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.
Who’s Innovating?
Companies and Products
Data
Data
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix – Internal Market Environment
Appendix – Broader Market Environment
Appendix – Private Labels and Shopping Habits
Appendix – Market Size and Forecast
Appendix – Consumer – Usage of Alcoholic Drinks
Appendix – Consumer – Expected Changes in Purchasing
Appendix – Consumer – Attitudes towards Private Label Food and Non-alcoholic Drink
Appendix – Consumer – Attitudes towards Private Label Alcoholic Drink
Appendix – Consumer – Image of Private Label and Branded Products
Appendix – Consumer – Target Groups
30th April 2013
“Lidl’s expansion into ‘luxury’ food ranges is a testament to the entrenchment of frugal shopping habits among a broader range of British consumers.” 
6th December 2012
“In the midst of the rise of own-label in many categories,baby food is one category that continues to be heavily brand-dominated. The success of Asda’s Little Angels’ range shows that there is scope for private label in this category however, particularly at a time when consumers’ budgets are ...
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Which product ranges stand to gain most in 2012?
