“Consumers remain committed to eating out and coffee shops additionally benefit from being seen as an ‘affordable treat’. However, with stagnant salaries and the increasing cost of living, consumers’ spending capabilities have been curtailed, meaning that 2012 is likely to be as tough on operators as 2011. ”
Download:
Search within report
Searching...
Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Introduction
Executive Summary
Issue in the Market
Future Opportunities
Market
Market
Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.
Internal Market Environment
Broader Market Environment
Competitive Context – In-Home Hot Drinks
Competitive Context – Out of Home
Strengths and Weaknesses in the Market
Market Size and Forecast
Consumer
Consumer
Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.
How Often Do People Use Coffee Shops?
Who Buys Coffee Out of home and Where Do They Go?
How Have Out-of-Home Coffee Habits Changed?
Attitudes Towards Coffee Out of home
Coffee Shops’ Menu Enticements
Coffee Shops – Targeting Opportunities
Brand/Company
Brand/Company
Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.
Who’s Innovating?
Market Share
Companies and Products – Coffee Shops
Brand Communication and Promotion
Data
Data
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix – How Often Do People Use Coffee Shops?
Appendix: Who Uses Coffee Shops and Where Do They Go?
Appendix – How Have Out-of-home Coffee Habits Changed?
Appendix – Attitudes towards Coffee Out of Home
Appendix – Coffee Shops’ Menu Enticements
Appendix – Coffee Shops – Targeting Opportunities
6th November 2012
“Whether the recent negative publicity affects coffee drinkers’ habits is currently unclear as the market continues to be strongly driven by convenience.”
|
How can coffee shops reassert their position in the face of rising non-specialist competitors?
