Books and e-books - UK - February 2011
Books and e-books - UK - February 2011

The market for books is undergoing a fundamental change at present, driven primarily by the steady growth of e-books and declining print book sales but also in the area of distribution, with a move away from the high street towards online channels.

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Future Opportunities
Market in Brief

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.

Issues in the Market
Internal Market Environment
Broader Market Environment
Competitive Context
Strengths and Weaknesses in the Market
Market Size and Forecast
Segment Performance
Channels to Market

Consumer

Consumer

Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.

What Type of Books Do People Read or Listen To?
What Do People Think About Buying and Reading Books?
What Do People Think About Books and Reading in General?
Where and When Do People Read?
E-readers and Other Digital Devices: Who Owns and Who Would Like To?
How Much Do People Expect to Pay For e-books?

Brand/Company

Brand/Company

Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.

Who’s Innovating?
Market Share
Companies and Products

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Market forecast
Appendix – What Type of Books Do People Read or Listen To?
Appendix – What Do People Think About Buying and Reading Books?
Appendix – What Do People Think About Books and Reading in General?
Appendix – Where and When Do People Read?
Appendix – E-readers and Other Digital Devices: Who Owns and Who Would Like To?
Appendix – How Much Do people Expect to Pay for e-books?