Domestic Tourism - UK - September 2011
Domestic Tourism - UK - September 2011

“Essentially, the industry faces two choices concerning the adverse impact of the UK weather: counter it or embrace it.”

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Introduction
Executive Summary
Future Opportunities

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.

Issues in the Market
Internal Market Environment
Broader Market Environment
Competitive Context
Market Size and Forecast
Segment Performance
Channels to Market

Consumer

Consumer

Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.

What Types of Holiday Have Been Taken in the Past Year?
Which UK Locations are the Most Popular Places to Visit?
What are People’s Attitudes towards Holidays in the UK?
Domestic Tourism Targeting Opportunities

Brand/Company

Brand/Company

Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.

Who’s Innovating?
Market Share
Companies and Products

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Market Size and Forecast
Appendix – What Types of Holiday Have Been Taken in the Past Year?
Appendix – Which UK Locations are the Most Popular Places to Visit?
Appendix – What are People’s Attitudes towards Holidays in the UK?
Appendix – Domestic Tourism Targeting Opportunities