Mintel’s Coffeehouses and Donut Shops—U.S. June 2011 estimates that overall on-premise sales at these establishments in the U.S. hit $25.5 billion in 2011, a 4.4% gain over 2010. Throughout 2011, some leading companies reported gains in part as a result of widespread changes that have been made to their offerings and promotional efforts. Dunkin’ Donut’s 2011 IPO as well as branding and positioning ...
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Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Scope and Themes
Executive Summary
Insights and Opportunities
Inspire Insights
Market
Market
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Market Size and Forecast
Market Drivers
Menu Insights Analysis—Indulgence and Health Both Important
Consumer
Consumer
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
Coffeehouse and Donut Shop Usage
Daypart Usage
Coffee and Coffee Drink Spending Trends and Rationales
Coffeehouse and Donut Shop Drinks Most Often Consumed
Coffeehouse Usage Patterns
What Coffeehouse Patrons Would Like to See More Of
Race and Hispanic Origin
Custom Consumer Groups—Households with Children
Brand/Company
Brand/Company
Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.
Brand Analysis
Marketing Strategies
Data
Data
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix—Trade Associations
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How have sales fluctuated in recent years and how are they likely to change between 2011 and 2016?
