The pet supplies market has performed well in the challenging economic climate of the last several years, posting steady yearly gains between 2006 and 2011. Driving these results is most likely the central role that pets play in their owners’ lives and the increasingly pervasive view among owners that pets are members of the family. While pet supplies shoppers are more and more price- and value-conscious, they remain willing to ...
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Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Scope and Themes
Executive Summary
Insights and Opportunities
Inspire Insights
Market
Market
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Market Size and Forecast
Market Drivers
Competitive Context
Segment Performance
Segment Performance—Litter and Deodorant
Segment Performance—Dog/Cat Needs
Segment Performance—Dog Rawhide Chews
Segment Performance—Non-dog/cat Needs
Retail Channels
Retail Channels—Supermarkets
Retail Channels—Natural Supermarkets
Consumer
Consumer
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
Pet Ownership
Pet Acquisition
Attitudes toward Pets
Products and Services
Purchase Venues for Pet Supplies
Attitudes toward Pet Supply Store Specialists
Attitudes toward Buying Pet Supplies at Online and In-person Venues
Information Sources for Pet Supplies
Important Purchase Decision Factors for Pet Supplies
Nutritional Supplements
Impact of Race and Hispanic Origin
Cluster Analysis
Custom Consumer Groups
Brand/Company
Brand/Company
Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.
Retail Channels—PETCO, PetSmart, Veterinarians’ Offices, Other Retailers
Retail Channels—Drugs and Mass Merchandisers
Leading Companies
Brand Share—Dog/Cat Litter
Brand Share—Dog/Cat Needs
Brand Share—Dog Rawhide Chews
Brand Share—Non-dog/cat Needs
Innovations and Innovators
Brands and Marketing Strategies
Data
Data
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
IRI/Builders—Key Household Purchase Measures: Cat Litter
Appendix—Other Useful Consumer Tables
Appendix—IRI/Builders Panel Data Definitions
Appendix—Trade Associations
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Sales performance of pet supplies by segment and retail channel, as well as the forecast for the market through 2016
