Current Accounts - UK - January 2004
Current Accounts - UK - January 2004

This report examines the factors that drive the current account market and the branch network that still underpins banking in the UK. Exclusively estimating the size of the current account market within the context of the overall personal banking account, this report also highlights the key players in terms of market share and company profiles. The changing distribution balance within this market is analysed, together with data on advertising and ...

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Executive Summary

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.

Market Factors
Market Size
Distribution

Consumer

Consumer

Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.

The Consumer

Brand/Company

Brand/Company

Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.

Advertising and Promotion

Other

Introduction and Abbreviations
The Branch Network
The Key Players
Product Development
The Future
Forecast