This report explores the family vacation in the U.S. It provides insight into why, where and how families vacation and what this means for future sales, promotional campaigns and industry innovations. Specific questions that are answered in this report include, but are not limited to, the following:
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Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Scope and Themes
Executive Summary
Insights and Opportunities
Inspire Insights
Market
Market
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Market Drivers
Consumer
Consumer
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
Who Travels Together On Family Vacations
Babysitting Services Used On Vacation
Average Length of Family Vacations
Ways Families Cut Costs When Vacationing
Attitudes about Family Vacationing
Reasons Why Families Vacation
Ways Families Research Vacations
Websites Used For Family Travel Research
Foreign Travel and Family Vacations
Types of Family Vacations Taken In U.S. and Abroad
Where Families Travel Outside U.S.
States Families Visit On Vacation
How Families Travel Within U.S.
Airlines Families Use to Fly Domestically
Race and Hispanic Origin
Cluster Analysis
Brand/Company
Brand/Company
Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.
Innovation and Innovators
Marketing Strategies
Data
Data
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix—Other Useful Consumer Tables
Appendix: Trade Associations
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How have families cut costs to vacation during the recession?
