Sandwiches, Subs, and Wraps - US - September 2010
Sandwiches, Subs, and Wraps - US - September 2010

While a difficult economic environment has created a variety of challenges for sandwich shop operators, it is also clear that many consumers are seeking inexpensive restaurant dining options and sandwich shops have often been able to capitalize on this demand. Moreover, there is a kind of “health halo” around some sandwich shops that has helped them appeal to the millions of Americans who are seeking convenient and inexpensive ways to ...

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Scope and Themes
Executive Summary
Insights and Opportunities
Inspire Insights

Market

Market

Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.

Market Size and Forecast
Market Drivers—Macroeconomic Factors
Market Drivers—Health and Wellness
Competitive Context
Menu Insights Analysis: Menu Trends at Sandwich Shops
Menu Insights Analysis: Marketing the QSR Menu
Menu Insights Analysis: The Beverage Menu

Consumer

Consumer

Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

Sandwich Shop Daypart Usage
Sandwich Shop Brand Usage
Sandwich Shop Menu Choices and Preferences
Selection Criteria and Customer Attitudes at Sandwich Shops
Sandwich Shop Comparisons to Fast Food
Cluster Analysis

Brand/Company

Brand/Company

Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.

Leading Companies
Marketing Strategies

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix: Additional Consumer Tables
Appendix: Trade Associations