Under the Hood - US - February 2010
Under the Hood - US - February 2010

This report explores how and where automotive parts in the front end of the vehicle are sold. It provides insight into the external and internal factors affecting sales, consumption, and trends, and what they mean for future sales, promotional campaigns, and industry innovations. Specific questions that are answered in this report include, but are not limited to, the following:

more

Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Scope and Themes
Executive Summary
Insights and Opportunities
Inspire Insights

Market

Market

Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.

Market Drivers

Consumer

Consumer

Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

Service Performance
Service Performance—New Car Dealerships
Service Performance—Independent Shops
Service Performance—Chains
Do-it-Yourself
Components Serviced
Nature of Work Repaired/Serviced
Model Year of Car Repaired/Serviced
Factors Influencing Repair Shop Choice
Impact of Online Research
Car Component Repaired/Serviced
Impact of Race and Hispanic Origin
Cluster Analysis

Brand/Company

Brand/Company

Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.

Aftermarket Retail Chains
Innovation and Innovators
Advertising and Promotion

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix: Trade Associations