US Travel Market - January 2010
US Travel Market - January 2010

This report explores the US domestic travel market. It provides insight into the external and internal factors affecting domestic travel sales, consumption, consumer trends and what they mean for future sales, promotional campaigns and industry innovations. Specific questions that are answered in this report include, but are not limited to, the following:

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Executive Summary
Insights and Opportunities
Inspire Insights

Market

Market

Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.

Market Size and Forecast
Competitive Context
Segment Performance—Airlines
Segment Performance—Lodging
Segment Performance—Car Rental
Market Drivers

Consumer

Consumer

Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

States Domestic Travelers Visit
How Domestic Travelers Travel
Amount Domestic Travelers Spend While Traveling
Who Travels Domestically and Why
Reasons Consumers Do Not Travel Domestically
What Domestic Travelers Rent While Traveling
What Domestic Travelers Do When Traveling
How Domestic Travelers Research Their Trips
How Domestic Travelers Book Their Tickets
Race and Hispanic Origin
Cluster Analysis

Brand/Company

Brand/Company

Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.

Leading Companies
Innovation and Innovators
Advertising and Promotion

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix: Trade Associations