Digital Trends Winter - UK - December 2010
Digital Trends Winter - UK - December 2010

Many of the characteristics of the most recent recession echoed to the 1990 downturn. However, it could be argued that this time around, consumers suffering from the aftershocks of rising unemployment and weakened job security were more empowered than they had been in the past, thanks to greater access to high-speed broadband and online job sites like Monster.co.uk.

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Market in Brief

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.

Issues in the Market
Broadband Penetration

Consumer

Consumer

Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.

Device Ownership Analysis
Internet Usage Experiences
Mobile Usage Experiences
Buying Behaviours
Usage of Online Recruitment Sites
Attitudes Towards Online Recruitment Sites
Usage of Different Tools to Find a New Job

Brand/Company

Brand/Company

Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.

Who’s Innovating?

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Device Ownership Analysis
Appendix – Internet Usage Experiences
Appendix – Mobile Usage Experiences
Appendix – Buying Behaviours
Appendix – Usage of Online Recruitment Sites
Appendix – Attitudes Towards Online Recruitment Sites
Appendix – Usage of Different Tools to Find a New Job