 The slowdown in online fashion sales is forecast to make itself felt in 2010, as growth slows to 8%, taking the market to £4.27 billion. This is the slowest rate of increase since Mintel started monitoring the online fashion market.The online fashion market has been driven above all by the rise in internet penetration, but in the past year, this has begun to stall at around 71% of ...
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Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Future Opportunities
Market in Brief
Market
Market
Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.
Issues in the Market
Internal Market Environment
Broader Market Environment
Strengths and Weaknesses in the Market
Market in Context
Market Size and Forecast
Channels of Distribution
Consumer
Consumer
Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.
Who Buys Fashion Online?
Where They Buy Clothing
Attitudes Towards Buying Clothing Online
Repertoire, Shopping by Attitude and Target Groups
Brand/Company
Brand/Company
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Who’s Innovating?
Brand Communication and Promotion
Companies and Products
Brand Elements
Data
Data
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Appendix – Who Buys Fashion Online?
Appendix – Where They Shop
Appendix – Consumer Attitudes
Appendix – Target Groups and Further Analysis
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