Health Insurance - US - April 2009
Health Insurance - US - April 2009

Reforming the U.S. health care system has been on the top of politicians’ agendas for decades and is finally seeing some real focus by President Obama and his administration. Problems with the system abound, from the high cost of services, to the technical inefficiencies of the system, to the 46 million Americans who are at this time uninsured. Within his first months in office, President Obama has already outlined ...

more

Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Scope and Themes
Executive Summary
Insights and Opportunities
Inspire Insights

Market

Market

Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.

Market Size and Forecast
Competitive Context
Marketing Channels
Market Drivers

Consumer

Consumer

Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

The Consumer—Enrollment and Type of Plan
The Consumer—Satisfaction with Components of Current Plan
The Consumer—Importance of Components in Choosing A New Plan
The Consumer—Degree of Trust in Healthcare and Insurance Providers
The Consumer—Who is Responsible for Increasing Healthcare Costs?
The Consumer—Who is Responsible for Providing Insurance?
The Consumer—Expectations about Health Insurance in the Future
The Consumer—Historical Comparison of Marketing Channel Used
The Consumer—Satisfaction with Employer-provided vs. Individual Policies
Cluster Analysis

Brand/Company

Brand/Company

Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.

Leading Companies
Innovation and Innovators
Advertising and Promotion

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix: Trade Associations