Table of Contents
Scope and Themes
-
- What you need to know
- Definition
- Resources used for The Consumer sections
- Abbreviations and terms
- Abbreviations
- Terms
Executive Summary
-
- The suncare market is growing
- Suncare is mainly in-sun products, with smaller self-tanners very active
- Three manufacturers dominate, but small brands and private label gain share
- The U.S. as an under-developed region?
- Drug stores lead purchases
- Consumer usage—much room for growth
- Government wants better sunscreen rules
- Retailers and medical associations work together to get the word out
- Future sales and trends
- Self-tanners getting closer to success?
- Indoor tanning—short future if self-tanners improve
- More people should know this
Market Drivers
-
- Health risks associated with the sun currently have an effect on the market, but it could be much more
-
- Figure 1: Change in amounts of products used, by gender, August 2007
- Aging effects associated with sun exposure
-
- Figure 2: Concerns with sun exposure and suncare products, by gender, August 2007
- Ethnicity as a factor in increased sales
-
- Figure 3: Change in amount of sunblock used, race/ethnicity, August 2007
-
- Figure 4: Quantities of suncare products used in the last 12 months by teens, by race/ethnicity, January-October 2006
- Sunless tanners face efficacy issues
-
- Figure 5: Change in amounts of products used, by age, August 2007
Market Size and Trends
-
- Market size
-
- Figure 6: Sales of suncare products in FDM channels, at current and constant prices, 2002-07
- Market trends
- Global introductions
-
- Figure 7: New suncare products, by global region, 2002-07
- New product claims
-
- Figure 8: New suncare products in the U.S., by product claims, 2002-07
- What’s new in 2007
Market Segmentation
-
-
- Figure 9: Sales of suncare products in FDM channels, segmented by type, 2005 and 2007
-
Supply Structure
-
- Leading manufacturers
-
- Figure 10: Manufacturer FDM sales of suncare products in the U.S., 2005 and 2007
- Manufacturer brand sales of in-sun products
-
- Figure 11: Manufacturer brand FDM sales of in-sun products in the U.S., 2005 and 2007
- Manufacturer brand sales of sunless tanning products
-
- Figure 12: Manufacturer brand FDM sales of sunless tanning products in the U.S., 2005 and 2007
Advertising and Promotion
-
- Schering-Plough
-
- Figure 13: Coppertone
- Johnson & Johnson/Neutrogena
-
- Figure 14: Neutrogena
- Playtex (Banana Boat)
-
- Figure 15: Banana Boat
- Johnson & Johnson (Aveeno)
-
- Figure 16: Aveeno
Retail Distribution
-
-
- Figure 17: U.S. retail sales of suncare products, by channel, 2005 and 2007
- Drug stores
- Food stores
- Mass merchandisers
-
The Consumer—Adults and Teens
-
- Summary
- Adult suncare
- Usage
-
- Figure 18: Usage of suncare products, January-October 2006
- Types of suncare products used
-
- Figure 19: Types of suncare products used, by gender, January-October 2006
-
- Figure 20: Specific types of suncare products used, by age, January-October 2006
-
- Figure 21: Types of suncare products used, by race/ethnicity, January-October 2006
- Product use correlated with leisure activity
-
- Figure 22: Types of suncare products used, by leisure activity, January-October 2006
- Adult suncare replacement cycles
-
- Figure 23: Quantity of suncare products used in the last 12 months, by gender, January-October 2006
- Teen suncare
- Usage
-
- Figure 24: Teen use of suncare products, by gender, January-October 2006
-
- Figure 25: Teen use of suncare products, by age, January-October 2006
-
- Figure 26: Teen use of suncare products, by race/ethnicity, January-October 2006
- Types of suncare products used by teens
-
- Figure 27: Teen use of suncare product types, by gender, January-October 2006
-
- Figure 28: Teen use of suncare product types, by race/ethnicity, January-October 2006
- Teen suncare replacement cycles
-
- Figure 29: Quantity of suncare products used in the last 12 months by teens, by race/ethnicity, January-October 2006
The Consumer—Attitudes Towards Suncare
-
- Summary
- Likelihood for tanning
-
- Figure 30: Occasions or frequency for tanning, by gender, August 2007
-
- Figure 31: Occasions or frequency for tanning, by age, August 2007
- Levels of sun exposure concerns
-
- Figure 32: Concerns with sun exposure and suncare products, by gender, August 2007
- SPF level(s) kept in household
-
- Figure 33: Household repertoire of suncare products, by age, August 2007
- Preferred form of sunblock
-
- Figure 34: Preferred form of sunblock, by gender, August 2007
-
- Figure 35: Preferred form of sunblock, by age, August 2007
- Change in suncare usage
-
- Figure 36: Change in amounts of products used, by gender, August 2007
-
- Figure 37: Change in amounts of products used, by age, August 2007
-
- Figure 38: Change in amounts of products used, by race/gender, August 2007
Future and Forecast
-
- Future trends
- New FDA guidelines poised to overhaul category
- New ingredients
- New formulations and delivery mechanisms
- Retailers and medical associations work together to get the word out
- The future of sunless tanning
- Market forecast
- Suncare products
-
- Figure 39: Forecast of total U.S. FDM sales of suncare products, at current and constant prices, 2007-12
- Forecast factors
Appendix: Trade Associations
Back to top