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Italy, Germany, France, Spain & Poland
Italy, Germany, France, Spain & Poland
INSIGHTS & UPDATES
OUR RESEARCH METHODOLOGY
The baby durables market covers a vast range of products that parents and parents-to-be acquire in a blur of purchases, baby showers and gifts from family and friends. The market is obviously dependent on the number of babies, which doesn't vary much from year to year, and largely still doesn't have much pricing power as imports exert a deflationary effect. Yet, there are products with rising sales and ...
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OverviewOverview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Scope and Themes
Executive Summary
Insights and Opportunities
Fast Forward Trends
MarketMarket
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Market Size
Competitive Context
Segment Performance—Overview
Segment Performances
Retail Channels
Market Drivers
ConsumerConsumer
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
Race and Ethnicity
Brand/CompanyBrand/Company
Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.
Advertising and Promotion
DataData
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix: Other Useful Consumer Tables
Appendix: Trade Associations
Other
Manufacturers and Brands
Usage—What is Bought, Borrowed, and Gifted
Product and Brand Choice Drivers—How Moms Decide What to Buy for Baby
Shopping Patterns—How Moms Shop for Baby Durables
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