Unsecured Personal Loans - UK - December 2008
Unsecured Personal Loans - UK - December 2008

The unsecured personal loans market has always been highly competitive, with the low rates charged on loans subsidised by sales of highly-profitable PPI. This could be set to change however, as lenders’ appetite for risk has diminished, lending criteria have been tightened and capital reserves are running low, all in all making banks less eager to promote their lending business. Many people are struggling to get a loan now, as ...

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Insights and Opportunities
Market in Brief
Fast Forward Trends

Market

Market

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Issues in the Market
Internal Market Environment
Broader Market Environment
Competitive Context
Strengths and Weaknesses in the Market
Trade Perspective
Market Size and Forecast
Channels to Market

Consumer

Consumer

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The Consumer – Product Ownership

Brand/Company

Brand/Company

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Who’s Innovating?
Market Share
Companies and Products
Brand Communication and Promotion
Brand Elements

Data

Data

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Appendix – Market Size and Forecast
Appendix – The Consumer: Product Ownership
Appendix – The Consumer: Attitudes towards Borrowing
Appendix – The Consumer: Borrowing Trends
Appendix – The Consumer: Further Analysis

Other

The Consumer – Attitudes Towards Borrowing
The Consumer – Borrowing Trends
The Consumer: Further Analysis