Holidays to Spain - UK - June 2007
Holidays to Spain - UK - June 2007

Spain continues to dominate UK overseas travel with over a quarter of market share, but has become a mature market with little room for large-scale volume growth, and now stands at a critical crossroads in its development. Can Spain diversify beyond its beach package inheritance in the years ahead? Can it successfully appeal to both the mass market and to fast-growing niche markets or does it face a clear choice?

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Insights and Opportunities
Market in Brief
Fast Forward Trends

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.

Issues in the Market
Internal Market Environment
Broader Market Environment
Competitive Context
Strengths and Weaknesses in the Market
Market Size and Forecast
Segment Performance
Channels to Market

Brand/Company

Brand/Company

Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.

Who’s Innovating?
Companies and Products
Brand Communication and Promotion

Other

The Consumer – Holidays Taken to Spain
The Consumer – Future Intentions
The Consumer – Perceptions of Spain