Home Insurance - UK - July 2007
Home Insurance - UK - July 2007

This report seeks to assess these major issues that are currently affecting the home insurance sector. It uses exclusive consumer research to examine ownership levels, the preferred channels and methods used to arrange home insurance, as well as looking at attitudes and behaviours towards home insurance including levels of switching and shoparound activity.

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Insights and Opportunities
Market in Brief
Fast Forward Trends

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.

Issues in the Market
Broader Market Environment
Internal Market Environment
Competitive Context
Strengths and Weaknesses in the Market
Trade Perspective
Market Size and Forecast
Channels to Market

Consumer

Consumer

Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.

Claims Experience
The Consumer – Product Ownership
The Consumer – Attitudes and Targeting Opportunities

Brand/Company

Brand/Company

Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.

Who’s Innovating?
Market Share
Companies and Products
Brand Elements

Other

Premium Pricing
Brand Promotion and Communication
Consumer Financial Activity
The Consumer – Arranging Insurance Cover