After a period of success and expansion during the mid- to late-1990s, the sports clothing and footwear market has been pitched into a period of stagnating sales, falling prices and very rapid consolidation.
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Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Insights and Opportunities
Market in Brief
Fast Forward Trends
Market
Market
Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.
Issues in the Market
Internal Market Environment
Broader Market Environment
Market in Context
Strengths and Weaknesses in the Market
Market Size and Forecast
Brand/Company
Brand/Company
Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.
Who’s Innovating?
Retail Competitor Analysis
Retail Advertising and Promotion
Other
Industry Insights
Where They Shop for Sportswear
Where They Shop – Detailed Consumer Demographics
Usage of Sportswear and Brands of Choice
Usage of Sportswear and Choice of Brands – Detailed Consumer Demographics
Attitudes Towards Sports Clothing and Footwear
Attitudes Towards Sports Clothing and Footwear – Detailed Consumer Demographics
Leading Sports Specialists
Non-Specialists
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