Saving Products for Children - UK - September 2005
Saving Products for Children - UK - September 2005

Over the past two years the market has experienced some major changes, predominantly as a result of the introduction of the Child Trust Fund. This new government initiative has been met with enthusiasm by incumbent suppliers of children’s savings products and retail brands that wish to be associated with the scheme.

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Executive Summary

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.

Market Background
Market Drivers
Market Size and Trends

Brand/Company

Brand/Company

Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.

Advertising and Promotion

Other

Introduction and Abbreviations
Premier Insight
Key Players and the Competitive Environment
Distribution and the Internet
Consumer Financial Activity
The Consumer and Product Ownership
Consumer Attitudes and Targeting Opportunities
Industry Views
The Future
Forecast